This article is a great example of how digging through local papers can help you turn up a wealth of information on a private company (or, if you don't hit the jackpot with a profile on the exact company you're researching, on a similar company)
From today's Chicago Tribune:
Brent Weiss makes a habit of strolling through shopping malls for ideas of what not to do with his Uncle Dan's outdoor specialty stores.
Chain stores with an identical look from one location to the next are a turn-off, he said. So are sales clerks who spend more time chatting with one another than striking up conversations with customers. Then there are crazy store policies that discourage sales, like a senior discount that cannot be used if the shopper is accompanied by a non-senior who helps choose what to buy.
"Why don't they just say, 'Don't come in and spend money,'" said Weiss, co-owner with his father, Alvin Weiss, of Uncle Dan's, a 35-year-old Chicago-area retailer with more than $7 million in annual revenue.
Read the whole article HERE
Monday, May 21, 2007
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