Tuesday, January 30, 2007
Television Ratings Go to College
From the New York Times, Monday January 29th: For decades, Nielsen Media Research has affixed the same value to every college student watching television while away at school: zero. As a result, industry executives have complained for years that shows appealing to a younger audience have been underrated. But, starting today, college students count...Read the whole article HERE (you'll be prompted for your OASIS login)
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